The Best 15 Free Seo Tools of 2018

1. Google Analytics

The best free seo tool in my opinion is Google Analytics. It really reveals a lot about your visitor and how they behave on your website. This is my Number one pick and it’s a tool you should have installed on your website.

https://www.google.com/analytics/web

2. Google Search Console

Formerly known as Google Webmaster Tools.  This is a great tool for monitoring search visibility, search traffic and much more.
https://www.google.com/webmasters/tools/

3.  Google Keyword Planner

Google’s own keyword tool. Free to use. This tool is a great keyword research tool.
https://adwords.google.ca/KeywordPlanner

4. Majestic

I like Majestic’s metrics. My favorite out of the tools that estimate web metrics.
https://majestic.com/

5. The Seo Quake Tool Bar

This is great for getting a read on seo values as you search Google.
http://www.seoquake.com/

6.  Keywordtool.io

A good tool for compiling lists of keywords.
http://www.keyword.io/

7. Google Trends

Keep up to date with where the market is heading. Google trends will help you view market growth and decline in search phrase volume.
https://www.google.com/trends/explore

8. Woorank

A suite of great free tools as easy as typing in your URL and hitting a button.
https://www.woorank.com/

9.  MOZ OSE

Analyze you or your competitors backlinks, Domain Authority, Page Authority and more.
https://moz.com/researchtools/ose/

10.  Alexa

Alexa has been around for many years.  Not as useful for local rankings but a good tool for getting useful information about your seo campaigns on a global or national level. The lower your Alexa score the better.
http://www.alexa.com/

11.  Moonsy

A useful suite of seo tools for checking keyword position, backlinks domain age and more.
http://moonsy.com/

12. Socialsignals.de

This a good tool for checking your social media presence at FB and Twitter.
http://www.socialsignals.de/

13.  Serps Rank Checker

This is an awesome tool for checking keyword rankings. It works on searching local ranking for free.
https://serps.com/tools/rank_checker

14. Copyscape

If you are having content written for you, whether it be for posting on your website or elsewhere original unique content is a must. Copyscape is a plagiarism checker and although not directly an seo tool it is useful to check the content that you could purchase for your website or for other reasons.
http://www.copyscape.com/

15. Small Seo Tools

A great backlink checker & a suite of useful tools.
http://smallseotools.com/backlink-checker/